Business Advice

Before creating a business plan, choose what kind of online business you want to set up in India. Do you want to start a B2B business like that of Flipkart or C2C like that of Quikr or OLX? A B2B is the kind of business model where the seller is retailer or the supplier/manufacture and the buyer is a regular user. In a C2C business model, the buyers as well as the customers are regular users.

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When you start a business, there are a lot of things that you need to consider to make it bloom, especially in today’s competitive market. Out of the various things, branding is an important element and probably the most important one. Nowadays, businesses and corporations tend to spend a great fortune for branding and it has proven to be one of the best ways for a company to grow and succeed. From Adidas and KFC to Calvin Klein and Apple, branding lies at the heart of their success (apart from quality products, of course).

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